The Maui Wowi Franchise Story
The Hawaiian-Inspired Maui Wowi Franchise Story
Step into the world of Maui Wowi, where your business dreams catch the perfect wave! Maui Wowi began as a small endeavor to bring Hawaiian-inspired coffee and fruit smoothies to the mainland, capturing the aloha spirit in every sip. Embracing a vibrant blend of laid-back beach culture and the allure of tropical flavors, Maui Wowi has blossomed into a beloved franchise, offering a refreshing escape from the everyday. Whether served from a mobile cart or a beachside food truck, each cup delivers vacation vibes, making Maui Wowi not just a brand, but a lifestyle.
The History of Maui Wowi
Our Maui Wowi journey began in 1983, when our founder Jill Summerhays created a way for her ‘Ohana to share delicious fruit smoothies at events, festivals, and fairs across the country. Jill wanted a business that embraced the Hawaiian spirit – fun, flexible, and mobile. Her mission was simple but powerful: bring our mouthwatering, fruit smoothies anywhere the road would take her, spreading island vibes and tropical flavors to all.
Fast forward to 2015, and our little smoothie ‘Ohana joined the much larger family of Kahala Brands! This exciting acquisition brought us into a collective of over 30 fast-casual quick-service restaurant brands, with approximately 4,000 locations throughout the United States and more than 30 international markets. Along our journey, we’ve celebrated many milestones – from blending over 30 million smoothies by 2012 to introducing our exclusive line of premium Hawaiian-inspired coffee drinks in 2003. Our paradise-inspired business continues to grow and thrive, bringing a taste of Hawaii to more customers than ever before!
Ride the wave with Maui Wowi
With the growing demand of the specialty beverage market, now is a prime time to invest in a franchise opportunity like Maui Wowi. If you are interested in becoming a part of our future, we want to hear from you! Fill out our form here, and a member of our team will get in touch with you.